How to Design an E-Commerce Website That Keeps Customers Engaged

Are you in the process of designing or developing an e-commerce website? 

If so, this article is for you! It covers everything you need to know about designing an e-commerce website that will keep your customers engaged.

Designing the Layout of an E-Commerce Website

The layout of an e-commerce website is a key factor in customer engagement. 

In order to keep customers engaged, layouts need to be uncluttered and should follow a logical order. Effective layout design keeps your visitors on the page and not clicking away.

Effective ways to Meet Your Brand Needs

When designing an e-commerce website, it’s important to identify the main goals of your business and make sure you’re designing something that will be effective. 

You’ll want to make sure your website is easy to navigate and has a layout that makes it easy for customers to find what they’re looking for. The design should also be aesthetically pleasing and fit in with the image and vision of your brand.

Developing a Responsive Ecommerce Web Design

A responsive eCommerce website design allows customers to use the site with ease on any device, including desktops, laptops, tablets, and smartphones. It is also important to have a well-planned navigation system that is easy to understand.

Design Tips for Standing Out from the Crowd of Competitors

Keep the design simple. It’s more difficult for people to process too much information at once. Stick to one or two fonts on your website – not more than three. These are the most important factors that will make your site stand out from the pack of competitors.

In Summary

The lesson from this article, as from the book “The Reengineering Revolution“, is that you should not make changes to your website unless they move you in the desired direction.For details on eCommerce design packages, contact WLP Digital Solutions for a free consultation today!

Thomas LimThomas Lim
04:54 29 Jan 22
I have to admit that working with WLP Digital Ecommerce team has been awesome. Information provided was accurate and responses are very fast. Direction of our F&B company digital marketing campaign are clear and highly result driven. Thank you for driving up our marketing and sales!
sheena tecksheena teck
06:48 09 Jan 22
WLP Digital has a great team that helped me develop my online website for my customers to purchase easily. I have also engage their social media marketing management which has tremendously increase my sales revenue. I like the professionalism of their digital consultant and my digital campaign manager has always provided me with quality data to allow me to plan my marketing strategy with them together. Keep up the great work!
Elizabeth LEEElizabeth LEE
03:14 09 Jan 22
We were novices in term of website design but we were really fortunate to dealt with a professional digital solutions team @ WLP Digital.The project team handheld us through the whole process. They were earnest and prompt in answering all our queries and concerns, and always on hand to offer practical solutions that led to the successful launch of our corporate website. Keep up the great work ! ^^
Khoo Beng hwaKhoo Beng hwa
03:03 09 Jan 22
We had a great time working with the digital solutions team from the WLP Digital. Bryan is well equipped with the professional knowledge needed to clarify all our doubts. Furthermore, we can always obtain prompt responses from him where he is always patient when explaining to us.
chai mok fatchai mok fat
09:45 17 Nov 21
Would love to thank the website developer for their professional service in revamping our website. Our project manager's product knowledge is excellent and is able to offer us good advice on how to enhance our corporate website design and website product listings. She is also very accommodating to some of our technical requests which are out of the norm. Web development stays on schedule and WLP digital ultimately launch our website in a timely manner. Impressive by the web design work and flow!