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E Commerce Business Model

E Commerce is becoming a big trend in the business world because it has a lot of potential in drawing new consumers and retaining existing ones. Most individuals are more or less a little literate about technology and understand how it works. Businesses have also identified and understand the need to do an expansion through E Commerce in order to increase exposure and profit.

There are many things people can do business with. And what exactly can be sold through ecommerce? There are service providers such as consultant firms and law firms where they provide professional services to solve customers’ requirements. We also have physical goods from online retail and lastly digital goods such as computer software.

In this article, we will talk about the different types of E Commerce business model as well as some of the less common ones in the field.

Business to Business Model

Business to Business (B2B) simply refers to the selling of products from one business to another. Examples of the B2B would be those providing furniture to offices or hospitals as well as those that are providing software systems to other businesses. Orders in the B2B model usually hold a higher value than B2C model because they are larger in quantity.

Business to Consumer Model

The Business to Consumer (B2C) are retailers that sell their products to individual consumers via online. Sales and profit are quick and e commerce makes the whole process convenient. The cons would be that there is too much competition because the field of B2C is gaining more attention, especially now because of covid19. 

Consumer to Consumer Model

The consumer to consumer (C2C) business model refers to the use of platforms such as Carousell or Amazon by consumers to sell items. It is a good business model for those that have priority on cutting costs. However the cons would be that sellers would not be able to receive the money immediately even if products are shipped out to consumers. 

Consumer to Business model

The Consumer to Business (C2B) model is where an individual or a sole proprietor sells products or services to companies. An example would be influencers that offer reviews on the product or service to their audiences. Traffic for C2B is extremely important, if there is no traffic by the influencer, no companies would consider partnership.

Lesser Known Business Models

White labelling refers to selling of goods manufactured by a third party. The goods however, are labelled with your company’s logo and packed with your own designed packaging. The pros of white labelling is that companies can sell goods that sell well. The cons would be the lack of control on how the goods are manufactured. 

manufacturer makes use of raw materials or components and produces a finished product to sell. A common example would be the automotive industry. Manufacturing also requires other important factors such as storing and equipping, it can therefore be a cons if handled incorrectly.

Wholesaling refers to a business buying goods from the manufacturers in big quantities and then reselling them. Or it could also be possible where businesses manufacture their own products in huge quantities and sell it to retailers that will resold it to end users. The pros of wholesaling is that the prices are cheaper when bought in a larger quantity. The cons is that all of these goods will require cost for storing, shipping and tracking. 

Dropshipping refers to businesses connecting buyers and manufacturers, providing the means to buy the product. No goods will be stocked by the business, they will only accept orders and the money. In simple terms, it means that businesses with the dropshipping model are selling products not owned by them. 

The cons of dropshipping is that there is little to no control over the quality and fulfillment of goods. The pros is that it is simple and convenient because there will be no hassle for purchasing, storing and inventory. 

Based on 36 Reviews

I would like to thank Charmine for her excellent service with regards to a digital marketing solution we engaged them to do. Would strongly recommend anyone to engage them for their solutions.

Professional and dedicated Team to trust your business needs with

I would like to express my gratitude to WLP Digital's team. I've engaged WLP Digital for their Ecommerce Web Development and Social Media Marketing services to digitalise my business. Shi Qi, Shiu Wen, and WLP Digital's team are so helpful and dedicated their time and efforts in handling my projects. I first approached Shiu Wen for a non-oblogation consultation. She explained all the details and guided me along the process. During the website development and videoshooting for my marketing campaign, WLP Digital's team support and match to my availability timing, whichever it works out for both parties. I really appreciate all the hard work!

Great experience with my Singapore online shop website! They help me to create online shop website and design it beautifully. Awesome support and project team too! High recommended for their digital marketing packages also. Drove me enough leads for my new skincare business

Thank you to Carena and Shiu Wen who help me to create an ecommerce website for my jewellery business. The team are young and energetic. I appreciate their time to come over to my shop to guide us and assist us along the way. Much thanks to WLP Digital team.

I would like to thanks to WLP team especially Fish and her project team. Our company has been engaging WLP Digital for website creation. The team are attentive and knowledgeable during the meetings. They have been really helpful and support us along the process. Grateful for the good service!

We've engaged WLP Digital for the Ecommerce website development. We have a great experience with the team. They are open to share their thoughts for my business and are willing to guide me along the way

WLP has been professional in their project handling of our e-commerce web design. we are happy with their service.

I would like to thanks to WLP Digital team, especially Shiu Wen for the Ecommerce Website development. She is very helpful and nice to speak to. She provide good advice for my website development. Appreciate it.

I would like to give special thank to WLP team for their patience and professional service for our Web development project! Especially Shiu Wen and Carena for their patience and understanding whenever asked for inquiry during off work hours Thank you for your hard work!!

Appreciate Shiu Wen & Zhi min patience in assisting me throughout the process. Well done teams!

WLP team is efficient, well done

Good and professional. Highlighting their stuff .Ms Fish

Best digital marketing company in Singapore! The returns on my social media marketing is tremendous! The digital marketer guided and pinpointed our marketing campaign allowing us to achieve very good return on investments! Very high recommended for retail shops like me

They are the BEST of the BEST. Thank you to Shiu Wen, Tristine and WLP Digital's team for the support and assistance for the ecommerce website.

Has been helpful in time.

6 Stars! Excellent facebook marketing campaign results and videography ! The team is nice to work with and they really take care of you and company's online digital presence

Well done WLP Digital ! Shiu wen and her team are very helpful and supportive. They explain all the details clearly to me and guide me along the way in developing the e-commerce website for my company. They are friendly and cheerful team. I am impressed with their excellent service.

Poor experience with WLP

Glad to know WLP Digital and the team. I engaged WLP Digital for my website. Shiu Wen and Carena are responsible, young and energetic when they explain all the details to me. During the training session, the teams are very patient towards all of us even we have no clue how the website work. Good job WLP's team!

Took up a E-commerce plan with WLP with government grant up to 80% for my F&B business. The project completed successfully with the good support from the sales and project team. Thank you WLP and highly recommended for their services.

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Is happy to have WLP to develop our website. They provide professional service and always with prompt response and patient before and after sales service. Thanks ShuiWen (sales) and ZhiMin (Project)for their effort provided. Just to share u can contact Shui Wen at hp 92924858.

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The teams provide a good job. Sales (ShiuWen)and project team (ZhiMin)are patient and respond promptly when hv doubt. 👍👍Just to share you can whatsapp her @90924858.

I am writing to commend Teo & her backend support team, for assisting us on our company's website. She was very helpful and responded to our request swiftly. Thank you for the great service !

I would like to extend my sincere thanks to Bryan for helping us resolved our issue timely all the time. As we are quite new to the system, they have taken their time out to come down and guide us patiently. WLP Digital team has given us the assurance that we are in good hands. Thank you!

- We had an amazing experience with WLP Digital. Their sales person and the project team are really helpful and patient when explaining the details to me. I have no idea how to start my online business at the beginning stage. Teo and her team encourage me and guide me step by step until today I could sell different kinds of house living products online by myself. Keep it up and thank you guys!

Shiu Wen was very helpful and dedicated to help improve our Ecommerce website and also proposed new add-on features to help boost our company's productivity and online sales. I'm really grateful for WLP Digital support team who had also provided training to guide us on how to use and manage our website. Highly recommended if you are looking to setup Ecommerce web development services.

I have worked with WLP Digital for our Ecommerce Web Development, Shiu Wen & Team has been prompt and helpful with our questions that we have during the onboarding and web development. Thank you for being so patience !

I would like to give special thank to WLP team for their patience and professional service for our Web development project! It has been a very pleasant working experience with them. They guided me through the design to programming phase patiently and sincerely. Their recommendation to enhance my website is also very relevant & modern. I have also signed up for their social media marketing as well ! Thank you WLP Digital for the great work and patience ! =)

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We had a great time working with the digital solutions team from the WLP Digital. Bryan is well equipped with the professional knowledge needed to clarify all our doubts. Furthermore, we can always obtain prompt responses from him where he is always patient when explaining to us.