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Three things to note when designing an eCommerce website

Nowadays, more and more businesses have been emerging online. That is because many people are now doing their shopping via the Internet. That is most especially the situation right now with the coronavirus pandemic. Thus, the online competition in different industries has become tight. For that reason, companies opt to get professional eCommerce website designing services to be able to have an online store that is distinguishable from the rest of their competitors.

eCommerce website design Singapore companies are plenty. You will not run out of options to get help in designing your website. However, before you find a website design professional, you need to have an idea of what kind of eCommerce website you want to have. In this article, we’ll give you three things to note when designing an eCommerce website.

#1 – User-friendly website

Online users aim to get the information that they need as fast as possible. That is why several of them will not wait for more than a minute to let the pages load. They are likely to leave the slow loading website and find a faster website. As an eCommerce business owner, you do not want your potential customers to leave the website without even viewing your products. Thus, it is important to ensure the website’s user-friendliness during the eCommerce website designing process.

It is essential to check that no element on your webpage is causing the website to load slowly. Usually, the multimedia content takes the longest to load but that doesn’t imply that you should not use these multimedia elements. A good eCommerce website design Singapore agency can optimize these multimedia contents to load fast. They can ensure that no web page element will take too long to load.

Another important note is to ensure that the eCommerce website designing layout is easy to navigate. Maximizing the use of the navigation bar can help the users find the webpage they want to go to. Installing a search button is very helpful especially if the website will be selling different kinds of products. The customer can easily search for the product they wish to buy.

#2 – Responsive website design

Customers use different types of devices when they view websites. Some use laptops and desktops. Others use tablets so they can move around while searching online. However, most of them use smartphones, especially when they are doing their online shopping. For that reason, it is essential that your online store can be viewed on these devices. To be able to do so, you need to seek help from an eCommerce website design Singapore expert and ask about responsive website design.

A responsive website design has many fluid elements. These elements aid the website to morph easily in different screen sizes. They have fluid grids that are resizable which allow the web contents to resize according to the screen size of the device. They also have screen size detector features for them to identify the device’s screen size and to prompt the website to scale in size. 

There are website builders that enable you to create a template website that can be viewed in a desktop view, as well as mobile phone and tablet view. However, take note that many of them are not easy to customize. That is why it is best to hire an eCommerce website designing team to design the online store for you. In addition, many eCommerce website design Singapore firms know how to do a responsive web design.

#3 – Website with branding

Branding is a vital part of a website design to stand out from the other competitor websites. This is what makes your company distinguishable among other similar businesses. A distinctive part of the branding that should be included in your eCommerce website is the logo. In most eCommerce website designing processes, they place the logo in the upper left corner. Then, they use the brand colors to color the other webpage elements. No matter what brand colors you chose, a good eCommerce website design Singapore specialist can blend these colors well and make them attractive on your website.

A template website is difficult to customize for branding. That is why finding a web design expert to build your eCommerce website from scratch is a great investment. In addition, they can give you ideas on how they can make the online store more appealing. Thus, you will surely get an impressive online store that you and your customers will love.

We can build your eCommerce website

Here at Digital Solutions, we can help you build your dream eCommerce business. We can incorporate your branding effectively without compromising the responsiveness of the website. We’ll make sure that your customers will have a great user experience while they are on your website. If you want to inquire further about our services, head to our contact page, and message us.

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Glad to know WLP Digital and the team. I engaged WLP Digital for my website. Shiu Wen and Carena are responsible, young and energetic when they explain all the details to me. During the training session, the teams are very patient towards all of us even we have no clue how the website work. Good job WLP's team!

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